Agency for Brand Experiences EAST END is celebrating its 15th anniversary with its own fashion edition „EAST END | ESTABLISHED 1999″ – A Tribute to London’s East End
Creative people who know how to work hard. Since 1999, this attitude allows the agency EAST END to realize brand experiences for companies like Procter & Gamble, AIDA, ESPRIT, BlackBerry and MTV. For the 15th anniversary, the agency wants to return the favor to their namesake with the fashion edition „EAST END | ESTABLISHED 1999″: as a tribute to London’s East End, former labor district and today’s creative and trend scene.
„You have to not only have ideas, but also implement them“, says Oliver Golz, founder and Managing Director of EAST END. „As an agency for brand experiences, since 1999, we have brought together people and brands, amongst them many fashion, beauty and lifestyle companies. For our 15th anniversary, we venture into new territory. We want to create a campaign that is sustainable long-term. That is not just a one-time birthday campaign, but that will have more than a momentary effect make the brand EAST END an emotional experience.”
The launch is made with the „EAST END | ESTABLISHED 1999″ winter hat for customers and employees. „That way we have not only the best ideas, but also get through the winter together“, says Golz. The casual look collection will first appear as a limited edition. An expansion is already in planning.
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